About Us

The Story of Roses by Lana

Roses by Lana is the realization of Lana Mueller’s vision to make feminine elegance and couture accessible to every woman. After graduating from Esmod in Berlin and completing a design traineeship with renowned designer Zac Posen in New York, Lana founded her eponymous brand, LANA MUELLER, in 2015. Her couture gowns and evening wear quickly gained acclaim, gracing German red carpets and celebrated by magazines and VIPs alike. Her international clients include supermodel and actress Kate Upton, actress Caitlin Carver, iconic supermodel Tatjana Patitz (featured on a magazine cover), singer Demi Lovato, actress and singer Leighton Meester, and Danish model Nina Agdal.

In spring 2024, Lana embarked on a new chapter with the launch of Roses by Lana, bringing the magic of couture and red-carpet style into every woman’s wardrobe. The debut collection, introduced in May 2024, immediately resonated with women who value distinctive style and seek to express their femininity with elegance. Featuring luxurious fabrics, feminine cuts, and modern sophistication, the Roses by Lana collection is the perfect choice for festive occasions and effortless, everyday elegance.